This blog is a one-stop knowledge point for Microservices architecture, in general, and introduces Ninjacart’s microservices platform in particular.
Usually, for startups, the primary focus is only on GMV(Gross Merchandise Value) which creates some value and positive influence for investors, which may or may not come true in the long run. That’s one thing I feel is different about Ninjacart, we not only look at GMV but are also building a business that can be profitable and sustainable.
After graduation, I was placed in TCS, where I was trained as a coder for 4 months. While working there, I felt like something was amiss. My engagement with the organization mostly involved coding, which I definitely did not enjoy. But there was something else to it as well. The excitement! The main reason which led me to the feeling of disconnection.
Soon enough after the restrictions were eased, we had started our e-commerce business and were moving up to 1000 tons. Even at that time, we couldn’t get proper support from the vendors because their manufacturing units were still not operational. We wanted to expand our business but were facing difficulties due to Opex shortfalls, continued lockdowns in some states, and a general atmosphere of fear.
I came to know about Ninjacart while travelling on the roads of Chikka Tirupati. I approached their CC, and they said that they will buy my harvest. During the lockdown, I sold 70% of my produce to Ninjacart.
But after the lockdown was announced, merchants wouldn’t show up or answer calls and I’d face a lot of problems with transportation and selling.
I did not know what to do with the cabbage, cauliflower and carrot that were ready to harvest.
Kumar is able to pay for his sons’ education and online classes during the lockdown by selling his produce to Ninjacart. Kumar grows Chilli, Bajji Chilli, Bitter gourd, Ridge gourd, Beetroot and Potato on his farm.
He also grows flowers but is unable to sell them due to a lack of demand. In such a situation, Rangaswamy is glad that he and the other farmers in his village can sell to Ninjacart and run their business.
Despite the numerous obstacles that came in Sagar’s way, including police and BBMP interruptions while operating and Logitical barriers, he ensured that every single day deliveries went out on time.
The most challenging phase of his job was when he had to travel to visit farmers and the market. He also had to get more farmers on board by gaining their trust and assure them that they would get good prices for their produce when the market was in a bad state.